Positive Thoughts to Help Make Sustainable Development Happen in Business
Alan Knight, PhD, OBE
© futureTHINK Press 2012
The dream is a world where every company, every organisation in the world answers this question:
My product’s positive and negative contribution towards helping the world achieve 9 billion sustainable lifestyles by 2050 are…
This pamphlet explains the thinking behind such a dream.
Contents
About me: Alan Knight, PhD OBE
Positive Thought One: Sustainability will happen
Positive Thought Two: Celebrate modern lifestyles
Positive Thought Three: More inspiration and action, less guilt and blame
Positive Thought Four: Embrace your best business skills to achieve sustainability
Positive Thought Five: Treat sustainability as a supply chain project
Positive Thought Six: Having a product story you are proud of
Positive Thought Seven: Define your products’ contribution to the 9 billion challenge
Positive Thought Eight: Edit, rather than inform, consumer choice
Positive Thought Nine: Use sustainability to challenge your business model
